Customer stories

Three businesses in and around Stockholm. Before, after and what came of it. The figures are approximate, and the quotes are translated from Swedish.

Customer story

Esca, Norrtälje – restaurant

“Everything is updated in one place, and the queue at the till is almost gone.”Owner, Esca

Before: Paper menu, three separate updates, a queue at the till at lunch.
After: One menu in Qopla that carries through to the till, Foodora and Uber Eats. Self-ordering at a kiosk, about one order in four.
Result: About one working day a week back. A menu change takes ten minutes instead of two hours. Shorter queue at the till.

Before: Paper menu. Every price change was made three times: at the till, on Foodora and on Uber Eats. A menu change took about two hours.
After: We change it in one place in Qopla and it carries through everywhere. Ten minutes.
Time: A couple of menu changes a month, and since the kiosk arrived nobody has to stand only at the till at lunch. In total about one working day a week.
Money: Around one staff hour a day at the till during the rush, and no printed menus.
Without this: Without this we would have needed an extra person at the till at weekends.

Customer story

“Zero paper orders, and customers get an answer straight away, even at eleven at night.”Owner, Line Furniture

Before: Paper orders, manual purchasing and stock, customer questions by phone.
After: Orders, purchasing, stock and supplier in one chain in Shopify. Email campaigns and ads on Meta, TikTok, Pinterest and Google. Automatic replies to product questions around the clock.
Result: Zero paper orders. About 15 hours a week back. Double-digit revenue growth over twelve months.

Before: Every order was printed on paper. The supplier got an email or a call, stock was checked by hand and the customer was phoned about delivery time. Around 15 minutes per order.
After: The order lands in Shopify, purchasing and stock are connected, the supplier gets the order automatically and the customer tracks it themselves. A couple of minutes per order.
Time: With around 150 orders a month that is about 30 hours a month on order handling. Automatic replies also take most of the questions about sizes, stock and delivery time that we used to take by phone. In total about 15 hours a week.
Money: Zero paper, fewer missed orders, and advertising on Meta, TikTok, Pinterest and Google brought double-digit revenue growth over twelve months.
Without this: Black Friday and the Christmas campaign could not have been run with the same staffing.

Customer story

“My own booking, my own customers, zero commission. And the chair doesn’t stand empty any more.”Tamer, Tamer The Barber

Before: Booking through a platform with a subscription and commission on new customers. The customer register sat with the platform, not with Tamer.
After: Own booking on the website. Over 5 000 customers in a register of their own on their own server. SMS reminders and campaigns to regulars.
Result: 0 kr in commission, about 1 500 kr a month saved. Almost no no-shows. One campaign send fills a weekend.

Before: Bookings went through a booking platform: a subscription plus a fee per new customer, about 1 500 kr a month. The customer list belonged to the platform.
After: Customers book directly on tamerthebarber.se. The register, over 5 000 customers, is on our own server. An SMS reminder goes out the day before.
Time: Less time on the phone. What matters is that the chair doesn’t stand empty.
Money: The 1 500 kr a month to the platform is gone. No-shows went from a couple a week to almost none.
Without this: I would have kept paying commission on my own regulars.